Medical Marketing Manager Healthcare Strategy (Philippines, Temporary Mission)

Danone


Date: 1 day ago
City: Taguig
Contract type: Full time
About The Job

As a Medical Marketing Manager (Healthcare Strategy) Philippines, you will develop the communication and marketing strategy of the categories in infant nutrition to Healthcare Professionals, based on market and science insights to grow and establish a sustainable business. You will be building and ensuring the implementation of local tailored strategy in conjunction with cross functional teams.To strengthen our health care expertise, we have a strong cooperation in between sales, medical representatives, Medical science liaison, medical affairs, and marketing departments. Medical Marketing Manager (Healthcare Strategy) Philippines role positioned under marketing is the important member of this triangle and has shared responsibility to make this cooperation efficient.

Key responsibilities

  • Develop the portfolio strategy and communication to Healthcare Professionals (HCPs).
  • Based on market and science insights, design Multi Channel Engagement campaigns of key category or products including digital and offline engagement strategy
  • Communication and liaise with external agencies for development of campaigns.
  • Lead Healthcare channel strategy within the cross functional regional teams (CAT)
  • Innovation and renovation pipeline (from recipe to launch)
  • Be the leader of Healthcare Nutrition enhancing projects for the assigned region or for whole Nutricia Worldwide.
  • Ensure the delivery of whole process of innovation and renovation within the aligned strategy and timeline. From ideation to launch and post launch.
  • Analyze and make use of the market data together with market insights to develop strategy and track results o Perform analysis of results (IMS, Nielsen) and create strategic plans for further growth based on data analysis.
  • Accountable for accurate forecasting and operational excellence of all healthcare activities assigned to you
  • Working with market research agencies to conduct market research and HCP trackers in different countries
  • Active in stakeholder mapping, driving initiatives through successful management of internal and external stakeholders (Distributors, HCPs, cross functional team members..etc)

About You

  • To be successful in this role, you have worked as a marketeer towards healthcare professionals for at least 2-3 years.
  • It would be a plus if you have gained this experience within nutrition area and/or in distributor setting.
  • You are strong about creating a vision for the brand & category.
  • You are able to build strong relations with our internal stakeholders namely our Danoners and external stakeholders namely distributors
  • You are able to use your project management skills to reach out our plans
  • You are fluent in English
  • You are willing to work in a dynamic and international environment.

There are also some compulsory behavioral requirements that you have to meet

  • Continuously putting consumers, patients and customers at the center of what you are doing.
  • Own your decisions and learn from mistakes to innovate and co-create the future.
  • Bring focus and a pragmatic approach while dealing with complexity.
  • Continuously seeking solutions to problems without hiding behind rules, role definitions, or hierarchy.
  • When we commit to something, we move quickly into execution, allocating the required time and resources.

About Us

In Nutricia we have been pioneering nutritional solutions since 1896, when our founders first began their early support of mothers and their infants. Since then, our nutritional solutions have transformed the lives of millions of people around the world. That pioneering spirit lives on today with an ongoing commitment to provide life-transforming nutrition at key moments throughout.

Nutricia Worldwide is one of the most dynamic and international divisions within Danone, operating in 48 countries with 55 business partners (distributors) together with the power of our team from 35 different nationalities. We are a growing profitable business that is truly diverse and unique.

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