Marketing Senior Manager

Line of Service
Advisory

Industry/Sector
Not Applicable

Specialism
IFS - Administration

Management Level
Senior Manager

Job Description & Summary
The Marketing and Communications function supports the go-to-market strategies around client issues in key targeted segments to drive revenue growth. We work closely with all lines of service and industries to act as the voice of the client through the use of insights and analytics. We support our consultants in deepening relationships and building trust with new clients in the marketplace.

We are seeking a technology-savvy marketing and communications senior associate to support the M&C manager in driving the marketing strategy for Consulting.

You will develop and drive integrated marketing strategy through business targeting and optimisation of experiences delivered across various channels, ensuring measurable business growth and ROI. You will have a clear and articulate vision of how marketing can proactively enable a seamless end-to-end customer journey from discovery through purchase and advocacy. The role sits within the Consulting Admin team and reports to the M&C Manager.


A career in PwC South East Asia Consulting (SEAC) Clients & Markets will give you the opportunity to position a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm.

In this role you’ll work with senior leadership to set our overall marketing and communications strategy, develop programs and initiatives to drive our brand and presence across South East Asia, and foster strong relationships between our clients and teams.

You will develop and drive integrated marketing strategy through business targeting and optimisation of experiences delivered across various channels, ensuring measurable business growth and ROI. You will have a clear and articulate vision of how marketing can proactively enable a seamless end-to-end customer journey from discovery through purchase and advocacy.

About the Role

We are seeking a dynamic and experienced Senior Marketing Manager to lead and drive our marketing efforts at SEAC. The ideal candidate will have a strong background in data-driven marketing, with a proven track record of developing and executing successful marketing strategies that are measurable and impactful.

• Develop and implement comprehensive marketing strategies that align with SEAC's business goals and objectives.
  
• Lead a team of marketing professionals, providing guidance, mentorship, and support to ensure high performance and professional growth.
  
• Responsible to execute and manage a seamless omni-channel experience through integration of all marketing channels including digital, social and traditional media; including building brand awareness and PR relationships to drive media and visibility for key leaders and topics
  
• Utilize data analytics and market research to identify trends, opportunities, and areas for improvement in our marketing efforts.
  
• Work closely with the business units to plan, develop and deliver measurable, data-driven, digital-first marketing campaigns to support the business strategy and optimise lead generation at every touchpoint
  
• Monitor and analyze the effectiveness of marketing budgets spent on marketing campaigns and initiatives, using key performance indicators (KPIs) and metrics to measure impact and ROI and ensuring efficient allocation of resources and maximizing ROI
  
• Collaborate with cross functional teams, including our business teams, Territories and Lines of Service to ensure alignment and integration of marketing efforts.
  
• Stay up-to-date with industry trends and best practices, incorporating innovative approaches into our marketing strategies
  
  

• Minimum of 7 years of experience in marketing, with at least 3 years in a management role.
  
• Experience in professional services or B2B marketing is a plus.
  
• Strong analytical skills and experience with data-driven marketing strategies.
  
• Proficiency in marketing analytics tools and platforms
  
• Demonstrated success in developing and executing integrated marketing campaigns.
  
• Excellent leadership and team management skills.
  
• Strong communication and interpersonal skills, with the ability to influence and collaborate effectively with stakeholders at all levels.
  
• Proven ability to manage multiple projects and priorities in a fast-paced environment.
  
• Must be open to work on a hybrid setup.
  
  

Education (if blank, degree and/or field of study not specified)
Degrees/Field of Study required:

Degrees/Field of Study preferred: Bachelor Degree

Certifications (if blank, certifications not specified)

Required Skills
Business-To-Business (B2B) Marketing, Business-To-Business (B2B) Marketing Communications, Marketing Campaigns, Marketing Management, Marketing Strategies

Optional Skills

Desired Languages (If blank, desired languages not specified)

Travel Requirements
Up to 20%

Available for Work Visa Sponsorship?
No

Government Clearance Required?
Yes

Job Posting End Date