Marketing Manager - Visayas

JOB PURPOSE:

To develop, execute and accomplish comprehensive marketing plans, programs and/or equivalent for the Company's energy services businesses that factor in market conditions, regulatory environment, competitive environment, and customer needs.

To secure the Company's product off-takers to generate and achieve target sales and continuously evaluate the results of active industry programs and adjust strategies and tactics to achieve targets.

DUTIES AND RESPONSIBILITIES:

• Accomplish marketing and sales objectives by planning, developing, implementing, negotiating and securing contracts with off-takers or whatever medium is required to satisfy the companys field sales action plans;
• Design and implement all marketing strategies and manage all communication plans for all markets and/or customers and ensure achievement of all business objectives for revenue markets;
• Prepare and ensure compliance to all business development objectives for all assign markets and prepare required strategies to facilitate business plans;
• Collaborate with all internal resources to ensure adherence to all customer requirements;
• Design all level marketing programs which complies with the current industry rules and practices;
• Keep abreast of market conditions and competitor status that impacts the commercial market and communicate to the organization key market information;
• Identify marketing opportunities by identifying consumer requirements, defining market, competitor's share, establishing targeted market share;
• Represent the company in all power generation activities and various industry events;
• Update knowledge by participating in educational opportunities, reading professional publications, maintaining personal networks, participating in professional organizations for the benefit and advantage of the company;
• Sustain rapport with key accounts by making periodic visits, exploring specific needs, anticipating new opportunities;
• Provide information by collecting, analysing, and summarizing data and trends;
• Protect organization's value by keeping information confidential;
• Identify target markets - location and customer type based on economic opportunity and competitiveness;
• Promote, develop and sustain an effective group.
• Perform other tasks as may be assigned from time to time.
  
  
  

GENERAL MANAGEMENT RESPONSIBILITIES:

• 1. Develop annual goals and action plans to fully support organizational goals, plans and strategies.
• 2. Participate in the development of the Strategic and Business Plans.
• 3. Recommend changes in the operating policies and procedures that will result in process improvements, increased efficiencies, optimal delivery of resources, determine resource requirements and budget proposals.
• 4. Align and cascade organization performance indicators to team and individual performance indicators.
• 5. Assess effectiveness of organizational set-up (organizational structure, reporting relationships, assignment of responsibilities), organization culture, effectiveness of working relationships of next level heads.
• 6. Communicate corporate thrusts, directions and plans to next level management and enforce the company code on employee discipline.
• 7. Secure the commitment of direct reports and working teams in the achievement of organizational targets, goals and plans.
• 8. Manage team performance through motivation, coaching and supervisor mentoring.
• 9. Evaluate performance and provide reward and recognition for individual/team performance.
• 10. Assess employee performance and implements corrective measures for improved goal attainment.
• 11. Identify and initiate career development programs and individual performance plans for the management hierarchy and ensure that these programs are implemented.
• 12. Monitor and evaluate performance of the organization through the development of organizational performance measures cascaded from overall strategic plans, with corresponding improvement plans.
• 13. Formulate and implement measures to address the Goals and Action Plans and facilitate the achievement of targets.
• 14. Provide leadership in the development of the budget & controlling expenditure within the approved budget.
• 15. Provide leadership & oversee the daily operations of the group.
• 16. Keep the AVP, VP, or the President and CEO fully advised on the day-to-day activities of the group
  
  
  

SPECIFICATIONS

• EDUCATION:
  
  
  

Have a degree in Finance, Economics or Electrical Engineering or any Business-related courses

• EXPERIENCE:
  
  
  

At least five (5) years experience in the commercial operations of the power industry. Experience in electric power generation is an advantage.

SKILLS:

One must be willing to travel, work on call and must have a knowledge of database software, project management software, spreadsheet and word processing software, electronic mail, graphics, technical diagrams, flow charts, etc. and must possess the following skills:

• Customer Service. Marketing Manager must be persuasive, credible and helpful in making clients feel comfortable with the agents recommendations.
• Critical Thinking Skills. Marketing Manager must assess all available information and use it to determine what marketing strategy would work best for the company.
• Strong Financial Analysis Skills. To judge the profitability of potential deals, Marketing Manager must have strong math skills.
• Decision-Making and Negotiation Skills. A primary role of the Marketing Manager is to negotiate and facilitate the execution of power purchase agreements. During negotiations, he/she must represent the company in the options that are offered.
• Detail Oriented. Marketing Manager must pay close attention to the details of power contracts and financial pro formas because small changes can have large consequences. He/she must also perform precise data analysis.
  
  
  

People Management Skills. Marketing Manager must be skillful in task delegation, organizing teams and performance optimization. He/she must know how to recognize and empower his/her subordinates