Head of Marketing, APAC

Job Description

Join the team redefining how the world experiences design.

Kamusta, hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte!

Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.

Where And How You Can Work

Our flagship campus is in Sydney, Australia, but with many of our Canvanauts calling the Philippines home, our office in Manila is a buzzing place. Whether your role needs you in the office, at home or a bit of both, we've created an environment that truly empowers you to thrive.

What You’d Be Doing In This Role

As Canva scales change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.

At The Moment, This Role Is Focused On

• Leading Canva’s marketing and growth strategy across Southeast Asia and Australia, identifying key opportunities, challenges, and levers to expand brand presence and user engagement.
• Developing and executing holistic go-to-market strategies in close collaboration with country teams, product, growth, sales, community, and marketing to deliver high-impact global and local programs.
• Deeply understanding market dynamics, cultural nuances, and user behaviours to effectively reach and resonate with a wide spectrum of audiences—including consumers, SMBs, educators, enterprises, governments, and NGOs.
• Building and scaling integrated campaigns across Brand, Growth, Social, and Lifecycle marketing, ensuring consistency and local relevance across the region.
• Partnering with cross-functional teams—Product Marketing, Product Growth, Brand, Creative, and Content—to deliver a seamless, delightful Canva experience across every touchpoint.
• Collaborating with PR and Brand teams to uphold and evolve our brand strategy while launching new initiatives that champion Canva’s values in local communities.
• Experimenting with bold, creative marketing tactics and creating repeatable playbooks to drive lean, scalable growth in emerging SEA markets and Australia.
• Hiring, developing, and empowering a high-performing team, fostering a culture of growth, ownership, and purpose-driven execution.
  
  
  

You're probably a match if

• 10+ years of marketing and growth leadership experience, with a proven track record driving brand awareness, user acquisition, and retention.
• A portfolio of award-worthy 360° campaigns, successfully launched across multiple languages and a mix of online and offline channels.
• Experience leading critical initiatives and building partnerships with government officials, business leaders, thought partners, and influential voices.
• Strong analytical skills, with the ability to distill complex, disparate datasets into actionable insights that shape high-impact strategies.
• A solid understanding of budget management, with a knack for identifying cost-effective approaches that maximise ROI.
• Exceptional verbal and written communication skills, enabling you to influence stakeholders and bring clarity to complex ideas.
• A track record of building and scaling high-performing, agile teams across diverse markets—keeping them aligned, motivated, and thriving.
• A collaborative mindset and cross-functional leadership experience, with the ability to bring teams together and drive unified outcomes.
• High emotional intelligence and strong leadership, with the ability to foster trust, navigate ambiguity, and bring out the best in cross-functional teams.
  
  
  

About The Team

Our International Marketing team spans over 30 priority markets. We’re passionate about making Canva a household name around the world. In Southeast Asia, we’re crafting region-specific strategies that deeply resonate while staying true to Canva’s global identity. We experiment boldly, partner deeply, and scale what works. The mission? To empower millions more people to unleash their creativity with Canva.

About The Role

We're pioneering Canva’s growth across APAC by crafting marketing strategies that deeply resonate with local audiences—from small businesses and educators to startups and governments. As Head of Marketing for APAC, you’ll take the charge in blending global brand vision with local insight, ensuring every touchpoint feels uniquely relevant while staying true to Canva’s magic.

From launching bold go-to-market campaigns to scaling what works across borders, you’ll drive measurable growth in priority markets like the Philippines, Indonesia, and Thailand. Along the way, you’ll build and mentor a world-class team and shape the blueprint for how Canva shows up across the region—empowering millions to unleash their creativity.

What's in it for you?

Achieving our crazy big goals motivates us to work hard - and we do - but you'll experience lots of moments of magic, connectivity and fun woven throughout life at Canva, too. We also offer a range of benefits to set you up for every success in and outside of work.

Here's a Taste Of What's On Offer

• Equity packages - we want our success to be yours too
• Inclusive parental leave policy that supports all parents & carers
• An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
• Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally
  
  
  

Check out lifeatcanva.com for more info.

Other Stuff To Know

We make hiring decisions based on your experience, skills and passion, as well as how you can enhance Canva and our culture. When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.

We celebrate all types of skills and backgrounds at Canva so even if you don’t feel like your skills quite match what’s listed above - we still want to hear from you!

Please note that interviews are conducted virtually.