Group Product Manager - OTC

Abbott


Date: 1 day ago
City: Taguig
Contract type: Full time
Key Areas Of Accountability

Taking a leading role in building the business.

  • Directs the attention of othersto focus mainly on business-building projects
  • Sets a small number of top priorities for the Brand; gets agreement to and delivers on those priorities on time
  • Able to relegate Management questions to lower priority if appropriate

Motivation and drive.

  • Committed to self-development and success.
  • Effectively manages the resources of the Brand to maintain a steady momentum
  • Skilled in delegating to and developing assistants to maximize total Brand output
  • Able to bounce back from business setbacks
  • Has a healthy dissatisfacation with the status quo
  • Consistently handling a large volume of work well

Managing and developing people.

  • Taking an active, responsible role in effectively training and motivating others to get results
  • Develops effective ways to teach new skills to subordinates
  • Makes a positive contribution to a struggling subordinate
  • Being actively involved in recruiting talented individuals

Thinking analytically, strategically, creatively and practically.

  • Thoroughly understanding consumer needs and attitudes and competition to develop effective brand strategies and business plans
  • Being able to think strategically about the business and plan for the long-term
  • Develops an ability to evaluate copy beyond basic rules to judge its overall effectiveness, develops an "instinctive" feel for good copy
  • Scrutinizes available sources of ideas - other brands, competition, support/staff groups - for ideas that might be useful
  • Develops long range plans for the Brand, has a "vision" of the future

Communications.

  • Skilled in communicating to Management, both orally and in writing
  • Able to resolve conflicts in a mature and objective way

Delivers results.

  • Consistently achieves measurable business results that stand out in view of the circumstances which prevail
  • Turns around key business trends from falling to succeeding situations
  • Manages to get good results in a variety of areas at the same time
  • Ensures available resources are deployed against these things that can have a significant impact on share and profit

Knowledge & Experience

  • At least 8 years experience in brand management, advertising, consumer insighting, research, below the line promotions, etc. Experience in managing or supervising direct subordinates is a must. Proven success record in marketing and sales capability. Preferably, with experience in medical marketing or ethical marketing and OTC
  • Strong leadership with demonstrated financial and management skills

Competencies Required

Human Relations Skill

  • External Customers Suppliers for Promotional Materials, Advertising Agency. Manage external customers effectively to achieve desired business results (e.g negotiation on lower price, meeting deadlines, etc.)
  • Internal Customers - Sales, Trade Marketing, Finance, Regulatory/Medical, Supply Chain, HR. Being able to build and maintain productive relations with people in other departments, including those who may have different points of view

Problem Solving Skills

  • Able to evaluate the total business objectively and isolate key problems/opportunities (e.g. non-achievement of sales target, poor results of a marketing program that was implemented, etc.)

Minimum Qualification

Must have a Bachelor Degree in Business, Management or Marketing. A Master’s Degree is preferred but not required

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