XTN-5D32810 | DIGITAL MEDIA STRATEGIST
KMC Careers
Date: 1 week ago
City: Makati City
Contract type: Full time
The Digital Media Strategist is responsible for planning, executing, and optimizing comprehensive digital marketing strategies across various channels to drive growth and brand visibility.
The main responsibilities of a DIGITAL MEDIA STRATEGIST include:
The main responsibilities of a DIGITAL MEDIA STRATEGIST include:
- Crafting content for multiple platforms such as social media, website, email marketing, product description, video, and blog.
- Creating different strategies and campaigns for each assigned customer’s social content and/or campaign objectives.
- Collaborating with SOCi’s Customer Success Managers (CSM) to deliver content based on specific clients’ KPI’s and expectations to constantly enhance and develop existing content techniques.
- Monitoring social media trends, platforms, and best practices to stay ahead of the curve, and proactively identify opportunities for growth with the help of the Lead and Senior Content Strategists.
- Stay up to date with the latest social media content formats and advertising efforts and goals that continuously set SOCi as the benchmark in the job market.
- Measuring the success of social media campaigns through data-driven strategies based on key metrics of business objectives and their core audiences.
- Utilizing data analytics to track and assess the efficacy of our social media initiatives based on the client’s business objectives and their core audiences, making informed, data-driven decisions.
- Monitoring and responding to customer inquiries and comments through email or as instructed by the CSMs.
- Participating in day-to-day content strategy sessions, analyzing creative briefs and drafting case studies for our clients and CSM team.
- Collaborating with the CSMs, delivering monthly and/or quarterly content strategy meetings to customers.
- Assisting with training and mentoring new team members to ensure best practices are followed during the onboarding process through mentoring and one-on-one training calls.
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