Sr. PPC Analyst (Remote)

LegalMatch Philippines, Inc.


Date: 15 hours ago
City: Cebu City
Contract type: Full time
Remote
As a Sr. PPC Analyst at LegalMatch, you will manage paid media campaigns to generate high-quality leads and optimize ad performance across platforms. Your role directly contributes to the company’s growth by ensuring cost-effective lead acquisition strategies.

Responsibilities

  • Plan, create, and manage PPC campaigns across multiple digital platforms
  • Optimize campaigns daily by adjusting bids, targeting, and ad copy
  • Monitor campaign performance to ensure lead volume and cost-efficiency goals
  • Generate actionable insights through data analysis and performance reporting
  • Present findings and recommendations to internal stakeholders
  • Analyze market trends to inform campaign strategies
  • Collaborate with cross-functional teams to improve landing page performance
  • Maintain high quality score standards and ad relevance
  • Maintain control of campaign budgets and expenditures
  • Continuously improve PPC processes and results

Requirements

  • 1–2 years of experience as a Sr. PPC Analyst or equivalent
  • Strong analytical skills and a data-driven mindset
  • Proficiency in Microsoft Excel and experience in reporting and analysis
  • Highly proactive, meticulous, and results-oriented 
  • Experience with LinkedIn Ads and Facebook Business Manager
  • Excellent written English, especially in ad copywriting
  • Familiarity with A/B testing, bidding strategies, and lead generation funnels

Traits That Make You a Great Fit

  • Be proactive and focused on results
  • Solve complex problems, even under pressure
  • Have a “can-do” attitude to resolve issues efficiently
  • Pursue continuous improvement in processes and systems
  • Work well with teams and communicate effectively

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