Marketing & Graphic Design Specialist

Role Summary

We’re seeking a hands-on Marketing Assistant to support our marketing initiatives by creating on-brand graphics and social content, managing and growing our LinkedIn presence, assisting with WordPress website updates, and helping with day-to-day marketing activities.

Key Responsibilities

Social Media Content & Scheduling

• Plan, write, and publish posts (primarily LinkedIn; occasional support for other platforms).
• Utilize social media scheduling tools to post across multiple brands and profiles.
• Maintain a content calendar aligned with brand, audience, and SEO goals.
• Engage with our network and help grow LinkedIn groups and company pages.

Graphic Design

• Create on-brand graphics for social posts, blogs, emails, and web pages using Canva, VistaCreate, or Adobe Creative Cloud.
• Maintain brand consistency and organize assets/templates.

WordPress Admin/Editor

• Format and publish website pages and blog posts (Gutenberg or Classic Editor). No advanced web development skills required.
• Assist with basic on-page SEO, including titles, metadata, headings, and internal links.
• Conduct content QA to ensure accuracy and consistency.

General Marketing Support

• Help manage recurring tasks and timelines.
• Assist with lead magnets, landing pages, and simple lead generation tasks.
• Track and report basic marketing metrics.

Qualifications

• Proven experience with LinkedIn marketing (posts, company pages, groups).
• Graphic design skills (Canva and/or Adobe Creative Cloud).
• Strong copywriting and editing skills; able to tailor tone for a finance audience.
• WordPress admin/editor experience; basic HTML/CSS a plus.
• Understanding of SEO fundamentals (keywords, metadata, internal linking; familiarity with Yoast or Rank Math is helpful).
• Organized, reliable, and able to manage recurring tasks and deadlines.
• Quick learner who can work independently and adapt to new tools and processes.
• Experience with social media scheduling tools (Hootsuite, Publer, etc.) and email marketing platforms.
• Basic video editing (Reels/shorts), simple animation, or CRM familiarity is a plus.