Landing Page & Conversion Specialist

Helpstar


Date: 2 weeks ago
City: Cebu City
Contract type: Full time
Remote
Turn Hotel Websites Into High-Converting Booking Machines

Position: Landing Page & Conversion Specialist

Location: Remote (Philippines preferred)

Job Type: Full-Time

Experience Level: Mid-Level

About Us

We are a global hospitality education and support platform helping hotels increase direct bookings through expert training, WordPress hosting, digital marketing tools, and live coaching. We work with independent hotels around the world to help them grow online and take control of their guest journey.

We're now looking for a Landing Page & Conversion Specialist to improve how hotels turn visitors into bookers - both through better page design and smarter conversion strategy.

The Role

As our Landing Page & Conversion Specialist, you'll help hotel clients improve the performance of their websites and booking flows. You'll design, optimize, and audit landing pages using WordPress (and tools like Elementor, Divi, Thrive), and collaborate with the ads, email, and coaching teams to ensure every page supports business goals.

You'll also host live webinars and coaching sessions, teaching hotels how to improve their own sites for better conversions.

Key Responsibilities

  • Design and optimize landing pages for campaigns, offers, and booking flows
  • Audit client websites and provide conversion improvement feedback (UX, CTAs, layout)
  • Work inside WordPress (Elementor or similar) to build pages that look great and perform well
  • Host webinars and coaching sessions on landing page best practices
  • Collaborate with ads, email, and content teams to align pages with traffic sources
  • Test and tweak forms, CTAs, popups, and guest journey flow
  • Provide basic design assets (images, layouts, buttons) when needed
  • Help standardize templates and page structures that can scale across clients


Required Skills & Qualifications

  • 2+ years experience with landing page design and conversion optimization (CRO)
  • Strong knowledge of WordPress (especially Elementor or similar builders)
  • Experience reviewing and improving site performance and UX
  • Confident communicating directly with clients and coaching them on improvements
  • Strong attention to detail and visual hierarchy
  • Basic understanding of how landing pages fit into ad, email, and SEO funnels
  • Excellent English communication skills (written and verbal)


Preferred (but Not Required)

  • Background in hospitality, tourism, or service-based website optimization
  • Familiarity with Google Analytics, heatmaps (Hotjar), or split-testing tools
  • Experience designing booking offer pages and upsell flows
  • Light graphic design skills (Canva, Figma, or Photoshop)


What We Offer

  • Remote work with flexible hours
  • Competitive compensation based on experience
  • A high-impact role directly tied to client success and booking growth
  • Opportunity to lead live trainings and shape WordPress best practices
  • Collaboration with a creative, supportive international team
  • Career growth in an exciting, fast-growing digital hospitality platform


How To Apply

Send your CV, a brief cover letter, and portfolio samples of landing pages or sites youve built or optimized.

If youve taught or presented about UX or conversion, include any links or materials.

Be the reason a hotel website finally starts working like it should - and turns traffic into real, revenue-generating bookings.

How to apply

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