E-Commerce Manager

Job Summary

The E-Commerce Manager will lead online sales and enhance customer shopping experiences. Develop and implement strategies,

manage digital marketing campaigns (SEO, PPC, social media), and optimize e-commerce platforms. Analyze performance metrics,

manage the product catalog, and collaborate with cross-functional teams to ensure smooth operations.

Duties & Responsibilities

• Develop and Implement E-Commerce Strategies: Lead the creation and execution of e-commerce strategies to drive
  
  

online sales and enhance customer engagement.

• Manage Online Marketing Campaigns: Oversee digital marketing campaigns including SEO, PPC, email marketing, and
  
  

social media to increase traffic and conversions.

• Optimize User Experience: Continuously improve the online user experience by implementing best practices in UX/UI
  
  

design and functionality.

• Product Management: Manage the online product catalog, including product descriptions, images, pricing, and
  
  

inventory management.

• Data Analysis and Reporting: Analyze key performance indicators (KPIs) and provide regular reports on sales
  
  

performance, customer behavior, and campaign effectiveness.

• Collaborate with Cross-Functional Teams: Work closely with marketing, IT, customer service, and other departments to
  
  

ensure seamless e-commerce operations.

• Stay Updated with Industry Trends: Keep abreast of the latest e-commerce trends, tools, and technologies to maintain
  
  

a competitive edge.

• Build and Maintain Relationships: Develop and nurture relationships with vendors, partners, and stakeholders to
  
  

enhance our e-commerce capabilities.

Qualifications

• Education: Bachelor’s degree in Marketing, E-Commerce, Digital Marketing, or related field.
• Experience: With 5+ years of experience in e-commerce management, digital marketing, or a similar role.
• Skills:
• Proven success in driving online sales and managing digital campaigns (SEO, PPC, social media).
• Proficient in e-commerce platforms (e.g., LAZADA, Shopee Shopify, Magento) and content management.
• Strong knowledge of SEO, PPC, web analytics (e.g., Google Analytics), and UX/UI.
• Basic HTML/CSS understanding is a plus.
• Skilled in KPI tracking, data interpretation, and reporting.
• Capable of managing product catalog, inventory, and pricing.
• Adaptable to industry trends.
• Proactive, innovative, and comfortable in fast-paced settings.