Digital Marketing Expert (Remote)

BBC Global


Date: 6 days ago
City: Davao
Contract type: Full time
Remote
We are looking for a Digital Marketing Expert that could perform the following:

Engagement with LinkedIn and Other Platforms:

  • Create and manage targeted lists to engage with LinkedIn impressions and comments.
  • Research individuals to assess their potential value to the marketing strategy.
  • Expand outreach efforts to other platforms such as Instagram and Facebook, diversifying engagement based on existing content.

Email Marketing and Lead Magnets:

  • Develop email sequences with strategically designed lead magnets to attract appointments.
  • Examples of lead magnets include downloadable webinars, talks, or personalized meeting requests with compelling offers.

Digital Marketing Expertise:

  • Use tools like GoHighLevel (GHL) effectively for marketing automation and customer relationship management.
  • Demonstrate a strong understanding of core digital marketing strategies.
  • Think creatively to identify additional methods to grow and engage the target audience beyond LinkedIn.

Strategic Thinking and Initiative:

  • Identify innovative ways to connect with the target audience.
  • Collaborate with the marketing team to develop a comprehensive marketing strategy.
  • Provide examples of successful strategic thinking and proven results from previous roles.

Perks:

  • Health Maintenance Organization (HMO)
  • Government-mandated benefits
  • Highly-competitive compensation package
  • Internet allowance
  • Opportunities for career growth and development
  • Fun and healthy working environment

Requirements:

Experience with Social Media Engagement:

  • Proven experience in managing and engaging with targeted lists on LinkedIn, as well as expanding outreach to other social media platforms like Instagram and Facebook.
  • Ability to research and evaluate individuals for their potential value to a marketing strategy.

Email Marketing and Lead Generation:

  • Strong experience in developing email sequences with strategic lead magnets (e.g., downloadable webinars, personalized meeting requests).
  • Knowledge of best practices for lead nurturing and converting leads into appointments.

Proficiency in Digital Marketing Tools:

  • Familiarity with marketing tools such as GoHighLevel (GHL) or similar platforms for automation, CRM, and marketing workflows.
  • A deep understanding of fundamental digital marketing strategies, including content creation, audience targeting, and campaign management.

Creative Thinking and Audience Growth:

  • Ability to think creatively to identify new methods for audience growth and engagement beyond traditional social media platforms.
  • Demonstrated ability to apply innovative digital marketing techniques to achieve measurable results.

Strategic Planning and Collaboration:

  • Strong strategic thinking skills with a proven ability to connect with target audiences and drive engagement.
  • Ability to collaborate with team members to create and execute well-rounded marketing strategies.
  • Track record of successfully executing marketing strategies in similar roles.

Communication and Analytical Skills:

  • Excellent written and verbal communication skills for crafting compelling content, emails, and outreach messages.
  • Strong analytical skills to measure the effectiveness of campaigns and suggest improvements.

Proactive and Results-Oriented:

  • Self-motivated with a strong initiative to explore new ways of engaging with the audience.
  • Focused on achieving measurable outcomes and continuously optimizing strategies for better results.

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