Digital Analytics or Reporting Specialist

Be a part of a revolutionary change

At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on one clear purpose – to deliver a smoke-free future.

With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.

In this role, you will deliver actionable reporting and insights to support the commercialization and deployment of SFP products (IQOS, VEEV, and ZYN) across Digital, E-commerce, and other key channels. You’ll work with a variety of data sources—including sales data, GA4/Web, E-commerce, CRM, paid media, social, and SEO—to interpret trends, connect insights, and craft compelling data stories. In this role, you will collaborate closely with internal partners and stakeholders, ensuring insights drive informed, strategic decisions.

What Your Day Looks Like

• Align measurement and analysis initiatives with business goals and priorities.
• Collect and interpret data from multiple sources and systems.
• Create and maintain routine reports to monitor key metrics and KPIs.
• Conduct in-depth analysis to identify trends, patterns, and insights.
• Translate data into actionable insights by understanding the business context.
• Support stakeholders with ad-hoc data and analysis requests.
• Deliver monthly performance reports with clear insights and recommendations.
• Continuously improve dashboards and reporting tools based on stakeholder feedback.
  
  

What You Bring

• 3–5 years of experience working with sales and consumer data across web/e-commerce, paid media, CRM, social media, and SEO platforms.
• Strong data storytelling skills—able to interpret and communicate actionable insights from complex datasets.
• Proficiency in analytics tools such as Google Analytics, Looker Studio, Datorama, Sprinklr, CRM platforms, SQL/Google BigQuery, and Power BI.
• Advanced analytical skills with the ability to work across multiple data sources.
• Excellent collaboration skills, working effectively with cross-functional and diverse teams.
• Skilled in data visualization—able to create clear, compelling visuals that drive understanding and action.
• Diagnostic analytics expertise—capable of deep-diving into data trends to uncover root causes.
• Solid understanding of paid media fundamentals, CRM, tagging, Google Tag Manager (GTM), and attribution models.
  
  

Work Schedule and Location

• Generally Mondays to Fridays, in a hybrid work arrangement
• Based in 8 Rockwell, Makati Head Office
  
  

What We Offer

Our success depends on the men and women who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:

• Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.
• Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.
• Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress.
• Take pride in delivering our promise to society: to deliver a smoke-free future
• Additionally, our competitive Compensation & Benefits package includes:
• Guaranteed 14th Month Pay: Enjoy an extra month of salary every year.
• Comprehensive HMO Coverage: Health insurance for you and your qualified dependents.
• Annual Medical Reimbursement: Receive up to PhP 10,000 for medical expenses.
• Retirement Plan: Secure your future with our robust retirement plan.
• Leave Conversion: Convert unused leaves into additional cash benefits.
  
  

Philip Morris International is certified globally by both the Top Employer Institute and the Equal Salary Foundation.

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