Associate, Brand Operations

Department

Brand Operations - Bakery & Foods

Employee Type

Probationary

Grow Beyond UR Job with URC!

Create UR journey in a workplace where your growth goes beyond UR job. Thrive in an environment filled with fun, collaboration, and fulfillment as we delight everyone with good food choices.

Universal Robina Corporation is looking for a Brand Operations Associate.

The Associate’s primary function shall be handling of (1) Special Events: regular barangay fiestas, school fairs, sports events, seasonal events with/out media values (Easter, Halloween), professional event organizers, minor festivals (e.g. Higantes, Pahiyas, Lechon Festival) and (2) Consumer Promotions: sampling, selling, redemption sampling in key accounts, public markets, schools, offices and other relevant venues; (3) Maximization of Grab ‘n Go trucks/events vans and involve in Brand Love selling opportunities. As an Assistant, he/she shall also be tasked for creative execution of Cat 3 stocks and trigger immediate move-out for Cat 4 stocks, full ownership on omnibus category and corporate plans (omnibus merch & OOH), exposure to develop product and market knowledge (product tasting & backyard surveys) and report generation (internal sales and market & competitive reports). The purpose of the position is to evaluate and process event sponsorship requests and consumer promotions and mobilize the project initiatives of the department.

What are the Roles and Responsibilities?

• Administrative task: Meeting Deadlines and report preparation and project monitoring and Process Special Assignment.
• Manage project for Consumer Promotions and SE-Creations. Manage SE-Sponsorships assignments (ensure participation in on-strategy events and within the acceptable timeline)
• Supervise agencies in implementing projects
• Engagement to Target Market through BTL activations. Mobilize Trade conventions based on the set guidelines of the company and in compliance to the accounts' policies. Collaboration and synergy efforts
• Equal opportunities for different brand categories to be highlighted in cross-category activations, Brand Love and Grab 'n Go trucks/vans
• Brand image and corporate image: exposure in the right market and channel and ensure safety of operations
• Moveout of ageing stocks through sampling, donations, and creative execution if applicable
• Execution of Omnibus Merchandising and OOH plans
• Execution of internal product tasting and backyard surveys
• Facilitate/monitor reports (Monthly Sales Monitoring Reports; Monthly OFR reports), Nielsen Market Share and Distribution, Tracking of Competitive Activities, Price Audit Fieldwork and Pricing Structure Update
  
  

What are the Qualifications?

• College graduate preferably with Marketing subjects
• With 1 to 3 years of work-related experience
• Communication & Presentation Skills
• Communication & Presentation Skills
• With good interpersonal skills, creative, willing to do fieldwork and to work long hours
• Has good planning and organizational skills
• Computer literate; Fit to do strenuous physical activities
• Preferably knows how to drive (manual & automatic transmission vehicles)
  
  

Apply with us today and join us in delighting our employees, customers, consumers, and communities with good food choices!

Important Note: Universal Robina Corporation does not collect fees throughout our recruitment process and does not collaborate with any travel agency or third party to provide accommodation or other services to job applicants. All URC recruitment processes take place in our respective offices or plants and are conducted solely by our Talent Acquisition teams using official corporate email addresses.

Experience Range Range (Years)

2 - 3 years

Job posted on

2026-05-21