Sales Communications Lead (NY or NC)

Introduction

IBM is seeking an experienced and motivated professional with the right experience, expertise and enthusiasm to lead internal communications for our global sales organization. The successful candidate will independently apply their skills and knowledge to manage and execute communications initiatives that help our sellers deliver client excellence, advance the adoption of technology, and drive growth.

Your Role And Responsibilities

Our Corporate Affairs team drives broad, cross-company reputation and positioning initiatives by bringing together complimentary functions that shape perceptions of the company among specific audiences: top tier reporters, industry analysts, current or potential clients, and IBMers.

As part of Corporate Affairs, the IBMer Communications team works directly with IBM’s senior leadership on internal and external content, programs and experiences to help align IBMers to the company’s strategy, promote a strong culture, and contribute to IBM’s success.

In this position, you will partner with colleagues across multiple teams and geographies to ensure we provide sellers with the knowledge, information, and clear calls to action needed to delight clients and deliver successful outcomes.

To be successful, you must come to work with a growth mindset, be comfortable with navigating multiple projects, and embrace collaborating with large cross-company, multi-disciplinary and global teams.

Based in New York or Raleigh, this role requires a minimum of three days in the office, providing a blend of personal flexibility, access to leadership, and a thriving in-person environment.

Preferred Education

Bachelor's Degree

Required Technical And Professional Expertise

• Strategic communicator and effective project manager, able to lead projects and balance multiple high-visibility initiatives with confidence.
• Self-motivated and adaptable individual who takes initiative and is comfortable communicating in fast-paced, rapidly changing environments.
• Proactive problem solver who enjoys tackling complex challenges and developing innovative communication strategies.
• Growth-oriented professional who embraces change and continuously refines communication approaches to align with evolving business needs.
• Strong writer with a talent for synthesizing complex messages and crafting clear, engaging content.
  
  

Preferred Technical And Professional Experience

• Channel Expertise: Experienced in using a mix of communication channels (intranet, blog, video, event, email, social, etc.) to drive engagement and alignment across teams.
• Analytics-Driven Planning: Ability to interpret data and insights to refine communication strategies, optimize performance, and demonstrate impact.
• GTM Fluency: Understanding of go-to-market (GTM) strategy, including how marketing campaigns and sales motions work together to drive demand and progress leads.