Outbound Activator Agent - Player Engagement (GAMING)

This role will start off as non-voice and will eventually voice (phone) services. Our ideal candidate should have experience handling outbound customer campaigns. Gaming background is a huge advantage.

Job Spec - Activator Agent (Player Reactivation & Sales)

An Activator Agent is responsible for re-engaging dormant paying players through proactive outreach via chat and email. The role focuses on conversion, engagement, and monetization, guiding ex-paying players back into the in-game purchasing process.

The role requires you to complete a high volume of outbound messages each day, targeting a dedicated player base using segmentation tools. The ideal candidate has experience in sales, customer engagement, and digital communication, with a strong understanding of gaming psychology and player behavior.

Key Roles & Responsibilities

• Responsible for reactivating players who have not made purchases in 90+ days, but remain active in the game.
• Initiate and manage proactive chat and email communication with assigned player segments.
• Use sales techniques to persuade players to return to paying—no free giveaways, only purchasable offers.
• Understand and act on player data, using segmentation tools to tailor messaging and offers.
• Track engagement and conversion rates and optimize outreach strategies accordingly.
• Identify trends and player objections, helping refine communication strategies for better results.
• Work closely with the research and VIP teams to align strategies and ensure high-impact targeting.
• Meet and exceed weekly and monthly targets for player engagement and conversions.
• Provide feedback on messaging effectiveness and contribute to continuous improvements in outreach campaigns.
• Work in parallel to US hours to ensure optimal player interaction times.
  
  
  

Requirements

• Passion for gaming and understanding of in-game economies and purchasing behaviors.
• Proven experience in sales, retention, or customer engagement (experience in chat/email-based outreach preferred).
• Strong written communication skills, with the ability to craft compelling, persuasive messages.
• Experience in high-volume outbound engagement (chat/email-based).
• Data-driven mindset - able to interpret trends and optimize messaging accordingly.
• Proficiency with CRM, CMS, or player engagement tools (experience with ServiceNow CMS is a plus).
• Results-oriented mindset, focused on hitting and exceeding conversion targets.
• Flexible and adaptable, comfortable testing and iterating different approaches.
• Ability to work independently and manage time effectively while working remotely.
• Comfortable working during US time zones to align with the target player base.
• WFH/remote setup (pls note that all Manila team members are required to report onsite based on business needs: any kind of project needs, client visits, company events, performance-related concerns, etc.)
  
  
  

Benefits

Keywords Studios is dedicated to following a well-established Equal Opportunities Policy. We endeavor to create a workplace which provides equal opportunities for all employees and potential employees.

Benefits:

• Non-taxable Allowances
• HMO and Life Insurance
• Paid Time Offs
• Annual Wellness Subsidy
  
  

Our recruitment process is fully online and remote. We value each application and review every candidate individually. Our recruitment team will get back to you as soon as they can to inform you about the status of your candidacy. If you're interested in joining our team, we highly encourage you to apply.

That would be it from us - now we are waiting for your move!

#imaginemore

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Role Information: EN

Studio: Keywords Studios

Location: Asia Pacific, Philippines

Area of Work: Player Engagement

Service: Engage

Employment Type: Permanent

Working Pattern: Hybrid