Marketing Manager
Growth Troops
Date: 2 weeks ago
City: Remote
Contract type: Contractor
Remote
Team | Marketing
Manager | Director of Marketing
Type | Full-time, remote
Join a fast growing Health Care startup with over 400+ locations in the United States working on scaling men's health practices.
What You’ll Do
Manager | Director of Marketing
Type | Full-time, remote
Join a fast growing Health Care startup with over 400+ locations in the United States working on scaling men's health practices.
What You’ll Do
- Develop and execute integrated marketing campaigns across email, SMS, social media, and paid channels.
- Own and update a 30-day content calendar that aligns messaging, creative, and launch dates.
- Keep corporate social accounts (LinkedIn, Instagram, TikTok, X) active, on-brand, and audience-focused.
- Design basic graphics and short-form videos using Canva, Figma, or CapCut; brief external creatives as needed.
- Build and maintain marketing automation workflows in HubSpot (or HighLevel) and connect data via Zapier/Make.
- Collaborate with Sales and Customer Success teams to ensure lead-handoff processes are clear and documented.
- Track performance in Excel/Google Sheets and present actionable insights to leadership.
- Coordinate with regional sales teams in Latin America, providing concise playbooks and localized assets.
- 3–5 years in a hands-on marketing role using a modern CRM (HubSpot strongly preferred).
- Demonstrated success managing multi-channel campaigns (email, SMS, social, paid).
- Proficiency building automation workflows in Zapier or Make.
- Portfolio showing at least two examples of self-created graphics or short videos.
- Solid Excel/Google Sheets skills for quick analysis and reporting.
- Fluent English; Spanish or Portuguese is a plus.
- Agency background juggling multiple brands or client accounts.
- Experience with AI content tools (ChatGPT, Midjourney, Gemini, etc.).
- Basic HTML/CSS for email template tweaks.
- Familiarity with recruitment marketing or talent-sourcing initiatives.
- Launch an automated email + SMS nurture sequence achieving ≥ 20 % open rate and ≤ 1 % unsubscribes.
- Publish a full month of scheduled social posts without delays.
- Reduce campaign build time by 25 % through new workflows and automations.
- Deliver a live dashboard that displays lead flow, conversion rates, and key engagement metrics.
- 100 % remote, async-friendly workplace.
- High-impact role—your initiatives directly influence revenue and user growth.
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