Manager, Channel Dev't and Activation

Grow Beyond UR Job with URC!

Universal Robina Corporation is looking for a Channel Development and Activation Manager (Western Visayas).

The Channel Development and Activation Manager is responsible for managing the actual sales operations and executing the business strategies by planning, leading, organizing and monitoring the performance of the regional distributor and its field sales to achieve the goals set by URC.

It shall ensure the primary objective of maximizing sales and growth of the businesses for both URC and regional distributors by executing the URC Cycle Plans (coverage, availability, merchandising and activation) across all channels in an assigned territory while controlling sales trade spend, implementing developmental and demand-generating RD programs and participate in the entire integrated commercial planning process of URC.

What are the Roles and Responsibilities?

• Lead and grow an assigned sales territory by implementing the distribution strategies.
• Create and implement approved coverage plans to ensure maximum distribution to targeted areas or accounts.
• Implement and monitor the implementation of national and local category and channel marketing programs. in order to ensure product presence, availability and lead to generation of sales.
• Develop and implement visibility strategies through cost-effective merchandising and promotion programs.

What are the Qualifications?

• Minimum of 2 years supervisory experience in an FMCG industry.
• Strong work experience in market or territory development, negotiations, communications and people management skills.
• With professional driver’s license and willing to be relocated.
• Strong leadership and interpersonal skills and a team player.
• Amenable to work in Western Visayas

Apply with us today and join us in delighting our employees, customers, consumers, and communities with good food choices!

NOTE: Universal Robina Corporation does not collect fees throughout our recruitment process and does not collaborate with any travel agency or third party to provide accommodation or other services to job applicants. All URC recruitment processes happen in our respective offices or plants. Recruitment processes are only carried out by our Talent Acquisition teams with an official corporate email address.