Digital Strategist

*We prefer candidates who live within Metro Manila as the role requires to be in a 3x/onsite work set-up.

*Only shortlisted will be contacted.

*Shortlisted candidates will be tasked to go through a Strategy Case Study Exam.

The Digital Strategist is responsible for creating highly strategic marketing & communication plans that integrate data, creativity, and technology for brands across different categories. They must be able to co-lead with internal teams the development of quality output that will gain client confidence in the agency’s capabilities.

The role stays up-to-date with the latest industry trends, technologies, and best practices and is able to identify new opportunities and strategies for improving overall performance as well as growth.

DUTIES AND RESPONSIBILITIES:

1.) Prepare the groundwork needed to craft Storyteching Briefs and other Strategy services, inclusive of:

• Analyzing secondary findings from competitive scans, social scans, industry studies, desk research, and GWI (Global Web Index dashboard for social media and digital metrics)
• Preparing interview guide and doing actual interviews when necessary
• Running data from GWI
• Strategic Implementation
• Consumer Insighting, Research, Trends, and Journey Mapping
• Industry and Business Awareness

2.) Manage day-to-day coordination with Business Units on project timings and project requirements.

KEY COMPETENCIES AND SKILLS:

Must have intermediate to expert knowledge on: 

• Consumer Insight
• Channel and Ecosystem Planning and Strategy
• Data Collection
• Framework
• Brand and Communication Strategy
• Consumer Journey Mapping
• Business Results Analysis
• Consumer Research
• Social Media, eCommerce, and Customer Relationship Strategy
• Influencer Marketing
• Demonstrates Critical thinking, Creativity in the sense that they do not subscribe to templated thinking (can spot on situational questions)
• Has Proficiency in MS Office (Excel, Word, PowerPoint) and Google Suite (Sheets, Docs, Slides)

Soft Skills:

• Has a Sense of project ownership (Will ensure that the project will run and can take responsibility for consequence).
• Has a collaborative & consultative spirit
• Demonstrates maturity to not be disheartened by failure.
• Is Excellent project management and time management skills with the ability to prioritize and meet deadlines.
• Has Effective negotiation skills and resource management.
• Has Planning and organizational skills, including the ability to manage multiple projects and tasks simultaneously.
• Has Excellent communication skills with experience in presenting thoughts, ideas, and data
• Demonstrates emotional intelligence with the ability to empathize, listen actively, and build strong relationships and be customer centric.
• Demonstrates ability to work and communicate effectively in teams, collaborate with colleagues, and build consensus to become better together.
• Is Able to Lead The Change and adapt to changing business needs, shifting priorities, and new technologies. Innovation Oriented and uses creative problem-solving skills to identify new opportunities and enhance business outcomes.
• Has a commitment to integrity, ethical standards, and a strong sense of personal and professional values.
• Has an Entrepreneurial Spirit to drive results, take calculated risks, and seek out new ideas.
• Has a reputation for trust and reliability with a strong track record of delivering results.

REQUIRED QUALIFICATIONS

• Bachelor’s degree in Advertising, Business, Communication or Marketing and/or other related courses
• At least 2-3 years of experience in Marketing/Advertising/Strategy role or a proven track record in a similar position, working with a team in a similar or adjacent industry.
• Experience in handling large multinational and local brands.
• Has training in Technical Use of tools (research, analytics, social listening, etc.)