Digital Marketing Manager
Robinsons Land Corporation
Date: 4 days ago
City: Cebu City
Contract type: Full time
Department
Sales, MarCom & Catering
Employee Type
Probationary
Job Responsibilities
5 - 7 years
Job posted on
2024-10-24
Sales, MarCom & Catering
Employee Type
Probationary
Job Responsibilities
- Develop and execute comprehensive hotel digital marketing strategies.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
- Identify trends and insights and optimize spend and performance based on the insights.
- Develop and present growth strategies through digital marketing.
- Collaborate with external and internal teams.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Evaluate emerging technologies and provide thought leadership and perspective for adoption when appropriate.
- Social media management.
- With more than five (5) years of experience in digital.
- Background in hospitality is a must.
- Can work in a competitive environment.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
- Strong analytical skills and data-driven thinking.
- Up to date with the latest trends and best practices in online marketing and measurement.
5 - 7 years
Job posted on
2024-10-24
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