Digital Marketing Executive (B2B)

Position: Digital Marketing Executive

Location: Two Ecom MOA

Work setup & shift: Hybrid / Midshift

Why join MicroSourcing?

You'll Have

• Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses
• A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
• Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.
• Career Growth: Take advantage of opportunities for continuous learning and career advancement.
• Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.
  
  

Your Role

As a Digital MarketingExecutive (B2B), you will :

• Email Campaign Management: Building, testing, and deploying a variety of emails including newsletters, general marketing campaigns, webinar/event invitations, and Account-Based Marketing (ABM) communications, all using our existing Marketo templates and design editor.
• Marketing Automation Execution: Setting up and managing drip campaigns within Marketo, with the potential to progress to building more complex nurture flows as you grow in the role.
• Audience Segmentation & List Hygiene: Performing data segmentation based on specified criteria and ensuring audience lists are clean and de-duplicated.
• A/B Testing: Conducting A/B tests on email content, audiences, and creative elements to optimize performance.
• Performance Reporting: Regularly reporting on email performance metrics, providing insights into campaign effectiveness.
• Creative Support: Utilizing Canva templates for basic design needs to support email and campaign visuals.
  
  

What You Need

Non-negotiables

• Experience: 1-2 years of hands-on experience using an enterprise marketing automation platform, with a strong preference for Marketo.
• Technical Skills: Familiarity with Canva for basic design tasks is a plus.
• Attention to Detail: Exceptional precision in your work, ensuring accuracy in all communications and data handling.
• Problem-Solving: A proactive approach to identifying and resolving issues.
• Communication Skills: Clear and effective written and verbal communication in English.
• Independence & Time Management: Ability to manage your workload effectively and work autonomously to meet deadlines.
• Adaptability: Eagerness to learn new tools and processes, and adapt to evolving priorities in a dynamic marketing environment.
• Language Fluency: Fluent in English, both written and spoken.
  
  

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About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.

Our commitment to 100% YOU

MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.

At MicroSourcing, equality is not merely a slogan - it's our commitment. Our way of life. Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth. Join us in celebrating YOU and your 100%!

For more information, visit https://www.microsourcing.com/

• Terms & conditions apply