CORPORATE BRAND OFFICER

It is the spirit of Bayanihan that drives us to continue our legacy of excellence and commitment to care. As an organization, we achieve our successes through good, honest, and persevering hard work - TOGETHER. It is in this way in which our company was built; we progressed as the country's leading Pharmaceutical company, not by sheer luck, but by pure perseverance, integrity, and brotherhood. Grow with us, and be a part of the Bayanihan spirit.

Role Overview

• Plans, coordinates, and implements consumer-directed marketing initiatives across digital, influencer, and on-ground platforms.
• Provides inputs to the overall brand strategy through data gathering, analysis, and consumer insights.
• Supports the development of strategic and thematic communication campaigns for the corporate brand.
• Coordinates with partner agencies and internal stakeholders to ensure effective campaign execution.
• Collaborates with other divisions to align marketing efforts with corporate directions while addressing their unique needs.
• Assists in managing company resources by reviewing plans, monitoring cost efficiencies, and ensuring reasonable business returns for assigned programs.
  
  

Required Qualifications

• Graduate of a Bachelor's degree in Marketing, Advertising, Communication, or Business Management
• At least 3–6 years of relevant experience in marketing communications or related fields
• Strong background in marketing communications, with exposure to digital and influencer marketing preferred
• Excellent coordination and project management skills
• Strong analytical and problem-solving abilities
• Ability to work with multiple stakeholders and manage agency partnerships
• Creativity and passion for building consumer connections aligned with corporate brand direction
  
  

We are committed to providing our employees with the best possible experience. As a LEARNING ORGANIZATION, we are eager to support your development and create the most fitting career path for you. As DESIGNERS AND DRIVERS OF INNOVATION, we are keen to provide you with opportunities to positively transform processes that will intensify business growth. As a NURTURING FAMILY, we are passionate about conducting programs that can promote your wellness, and help you be the best that you can be. As BELIEVERS OF OUR PURPOSE, we are and we will always remain earnest in giving meaningful tasks that will keep you delighted and fulfilled - at work and beyond.