Consumer Engagement Specialist
The Hershey Company
Date: 2 weeks ago
City: Makati City
Contract type: Full time
Work Set Up: Remote (must be willing to go onsite as needed)
Location: Makati, Metro Manila
Role Summary:
The Consumer Engagement Specialist will be the voice of The Hershey Company to consumers in various digital communication formats. He/She will execute against the many Hershey brand’s day-to-day “tone of voice” in response to consumer comments/inquiries received via emails. He/She helps drive consumer loyalty through direct engagement, and their replies to emails also signal to future purchasers of our products that, should they have an issue with our products, we will support them
Major Duties and Responsibilities:
Written Consumer Engagement
Written Consumer Engagement Help build consumer loyalty by fostering an effective and authentic relationship with consumers. By following SLAs and our pre-defined best practices for consumer engagement, promptly respond to consumers to address their product/company concerns and answer their inquiries. Responsible for writing and responding to consumers via email.
Consumer Relations Operations Support
Assist the Global Consumer Relations Team with ad-hoc assignments to support other traditional consumer engagement operational requirements (e.g. data quality reviews, reporting, etc)
Countries Supported: North America
Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities:
Education: Bachelor's Degree required
Experience: 2 to 4 year’s professional experience in a customer service role answering customer inquiries, feedback, complaints, issues, and the like through various online platforms.
Location: Makati, Metro Manila
Role Summary:
The Consumer Engagement Specialist will be the voice of The Hershey Company to consumers in various digital communication formats. He/She will execute against the many Hershey brand’s day-to-day “tone of voice” in response to consumer comments/inquiries received via emails. He/She helps drive consumer loyalty through direct engagement, and their replies to emails also signal to future purchasers of our products that, should they have an issue with our products, we will support them
Major Duties and Responsibilities:
Written Consumer Engagement
Written Consumer Engagement Help build consumer loyalty by fostering an effective and authentic relationship with consumers. By following SLAs and our pre-defined best practices for consumer engagement, promptly respond to consumers to address their product/company concerns and answer their inquiries. Responsible for writing and responding to consumers via email.
Consumer Relations Operations Support
Assist the Global Consumer Relations Team with ad-hoc assignments to support other traditional consumer engagement operational requirements (e.g. data quality reviews, reporting, etc)
Countries Supported: North America
Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities:
- BA/BS in Communications, PR, English, Marketing or other related field
- Excellent writing, editing, and communication skills is absolute must
- Experience engaging with consumers in a customer service function
- Ability to adapt and differentiate between various brand voices/tones/personalities
- Independent self-starter
- Ability to prioritize work
- Detail-oriented
- Great team player and communicator
- Must enjoy working in dynamic and fast paced environment
- Strong interest in the consumer experience and desire to champion our consumers
Education: Bachelor's Degree required
Experience: 2 to 4 year’s professional experience in a customer service role answering customer inquiries, feedback, complaints, issues, and the like through various online platforms.
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