Community - Social Media Associate

Shopee


Date: 2 weeks ago
City: Manila
Contract type: Full time
Job Description

  • Create and implement a social media strategy aligned with business goals.
  • Ensure content creation is data-driven and consistent across platforms, using insights for optimization.
  • Plan and manage paid advertising campaigns, including boosting budget allocation, to maximize ROI.
  • Foster audience interaction, brand loyalty, and customer relationships.
  • Track key performance metrics, analyze data, and refine strategies for better results.
  • Drive social media audience growth and conversion rates.
  • Stay updated on social media trends, competitor activity, and industry best practices.
  • Provide actionable reports and recommendations to improve performance.

Requirements

  • Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
  • At least 5 years of experience in social media marketing, digital marketing, or a similar role.
  • Strong analytical skills with experience in tracking, measuring, and optimizing social media performance.
  • Proficiency in using data insights to guide content strategy, audience targeting, and campaign improvements.
  • Experience with social media analytics tools to assess engagement and ROI.
  • Strong written and verbal communication skills in English, with the ability to present data-driven insights effectively.
  • Takes initiative, drives projects forward, and ensures successful execution.
  • Thrives in a fast-paced environment and is focused on achieving measurable success.

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