Community - Social Media Analytics Associate

Shopee


Date: 1 week ago
City: Manila
Contract type: Full time
Job Description

  • Develop and execute social media strategies aligned with business objectives, brand identity, and

audience insights.

  • Strategize, and manage engaging content across platforms, leveraging data and trends to optimize

reach and performance.

  • Manage paid advertising efforts, including boosting strategies and budget allocation, to maximize ROI

and conversions.

  • Monitor performance metrics, analyze results, and continuously refine strategies to improve

engagement and growth.

  • Stay ahead of trends by tracking competitor activity and emerging best practices to keep the brand

relevant and competitive

  • Manage and optimize the boosting strategy for KOL content to maximize reach and engagement.
  • Analyze the performance of the posts and provide actionable insights.

Requirements

  • Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
  • At least 5 years of experience in social media marketing, digital marketing, or a similar role.
  • Strong analytical skills with experience in tracking, measuring, and optimizing social media performance.
  • Proficiency in using data insights to guide content strategy, audience targeting, and campaign improvements.
  • Experience with social media analytics tools to assess engagement and ROI.
  • Strong written and verbal communication skills in English, with the ability to present data-driven insights effectively.
  • Takes initiative, drives projects forward, and ensures successful execution.
  • Thrives in a fast-paced environment and is focused on achieving measurable success.

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