Community Content Lead

Shopee


Date: 2 weeks ago
City: Manila
Contract type: Full time
Job Description

  • In-charge of overall content planning and content curation catered across social media platforms
  • Guide the content creators by developing original content ideation and strategy for driving Community engagement
  • Coordinate with multiple stakeholders to produce a cohesive social media content plan
  • In-charge of content strategy according to business objectives and mileages promised to brands
  • Utilize different social media dashboards and analytic tools to monitor performance and optimize post efficiency
  • Monitor competitors & other brands’ content that works for the market
  • Monitor user feedback across different social media channels and escalate accordingly

Requirements

  • Bachelor's Degree in Marketing, Business, Mass Communication, or related fields
  • At least 5 years relevant work experience
  • Experience in producing static & video content (including copywriting)
  • Conceptualizing and planning social media content including ideation
  • Experience managing/leading a social media marketing team
  • Strong project management & operational execution abilities
  • Keen understanding of social media landscape & Filipino consumer behavior/ preferences

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