Channels & Engagement Associate
Bank of the Philippine Islands (BPI)
Date: 5 days ago
City: Manila
Contract type: Full time
Job Purpose
- This position is primarily responsible for supporting implementation of CRM programs and projects, and accountable for the quality, accuracy and schedule of the assigned deliverables.
- Supports planning, execution and evaluation of campaigns that will generate incremental revenues and increase customer profitability and retention. Proactively collaborates with CRM, Segment, Product, Channel and IT teams to execute campaign, discuss and resolve issues, define clear recommendations with well- thought out alternative options, execute communication plan and mechanics across channels.
- Prepares data and performs analysis necessary for campaign planning.
- Handles development and execution of communication to internal stakeholders regarding CRM programs and campaigns.
- Handles execution of digital communication to target audience/clients using system tool according to agreed plan and procedure.
- Handles customer inquiries/concerns and coordinate with proper units in the bank for quick resolution.
- Prepares and delivers operation and performance reports.
- Handles other functions such as processing procurement, processing payment, compliance checking, business contingency plan support, special projects and other functions that may be assigned.
- Graduate of marketing, finance, business, communication degree
- At least 1 year experience in marketing, sales, financial analysis will be an advantage
- Fresh graduates are welcome to apply
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