ASSISTANT PRODUCT MANAGER
Unilab, Inc.
Date: 2 weeks ago
City: Mandaluyong City
Contract type: Full time
Role Overview
PRODUCT LIFE CYCLE MANAGEMENT.
PRODUCT LIFE CYCLE MANAGEMENT.
- Manages product lifecycle and identifies relevant market, touchpoints, business and customer dynamics (through the use of various data, researches and insighting tools) in the creation of go-to-market plans.
- Develops brand vision, short / long-term growth strategies and architecture, and identifies new ideas, areas for improvement, or alternative solutions.
- Ensures sustainable business growth and strengthening of brand equity over time.
- Manages commercialization of new solutions for the core business, including post-launch reviews if necessary.
- Executes strategic priorities into operational reality by implementing end-to-end management of marketing campaigns and programs from ideation to execution.
- Independently brings new concepts / ideas to completion through responsible experimentation.
- Aligns and collaborates with relevant stakeholders to progress plans and achieves desired results. Synthesizes key learnings and determines way forward for program replicability and sustainability.
- Executes end-to-end business planning and management for the assigned product (such as marketing, demand/supply chain, financials).
- Effectively manages resources and evaluates financial impact of brand plans.
- Continuously identifies and pursues opportunities to deliver cost efficiences / business results and optimizes brand profitability.
- Graduate of a Bachelor's degree in Business, Marketing, or any equivalent course.
- Must have at least 5 years of relevant work experience in brand portfolio management, and marketing
- Excellent communication skills with a clear, organized, and logical thought process
- Demonstrates strong interest and intent to pursue a long-term career in brand/product management
- Highly driven, self-motivated, and results-oriented
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